NEWS CHANNEL 3 CELEBRITY SUNSET 5K RUN/WALK
Sponsored by BlueCross BlueShield of Tennessee
A Memphis Runners Track Club sanctioned event.
Race: $20 per person through 8/21/12 (MRTC members get $2 off pre-registration)
o $25 per person on Race Day
o Concession fee for non-participants: $10 adult/$5 children ages 6-17
o $100 cash award for the overall eligible male and female race winner
The News Channel 3 Sunset 5K Run/Walk is a Memphis Runners Track Club sanctioned event that attracts exercise and education enthusiasts from across the Mid-South. The race travels around LeMoyne-Owen College’s beautiful campus and tours the surrounding neighborhood, giving runners and walkers a view of the revitalization that is taking place in this historic area of inner city Memphis. Enjoy music courtesy of Clear Channel radio prior to the race and a cool down with hot music at a live concert on the lawn of LeMoyne-Owen College’s historic Brownlee Hall afterward. News Channel 3 and BlueCross BlueShield of Tennessee proudly sponsor this event.
ABOUT WREG NEWS CHANNEL 3
The station first went to air on January 1, 1956, as WREC-TV. Owned by electrical engineer and radio dealer Hoyt Wooten along with WREC radio (AM 600 and FM 102.7, now WEGR), the station began regular broadcasts the next day. The calls stood for Wooten's radio store, the Wooten Radio-Electric Company.
For more than two decades, WREG has been in a Nielsen ratings war for first place with longtime powerhouse WMC-TV. But WREG never actually won a ratings period until February, 2006. That was the debut of a new anchor team with years of experience at other stations in the Memphis market. Claudia Barr was previously a main anchor at competitor WHBQ (Memphis's FOX affiliate) and Richard Ransom was previously a morning anchor and reporter at WMC (Memphis's NBC affiliate). Ransom and Barr replaced longtime anchors Jerry Tate and Pam McKelvy. Since that time, WREG has won the all-important 10pm ratings battle three times more often than WMC. The number of victories for the important morning news battle anchored by Kris Anderson and Markova Reed is just as dominant.
ABOUT BLUE CROSS BLUE SHIELD OF TENNESSEE
For more than 65 years, BlueCross BlueShield of Tennessee has been centered on the health and well-being of Tennesseans. It is an independent, not-for-profit organization that not only is part of a nationwide association of health care plans licensed by Blue Cross and Blue Shield Association, but also is the largest health benefit plan company in Tennessee. BlueCross BlueShield of Tennessee serves 3 million members in Tennessee and across the country.
ABOUT MEMPHIS RUNNERS TRACK CLUB
Bud Joyner, owner of the first running store in Memphis, informally organized MRTC in 1975. Jack Rockett, Mike Cody and Bill Butler officially incorporated MRTC in 1979. Today, it is the 5th largest running club in the nation with over 3,600 members. MRTC is a non-profit organization run by a 15-member Board of Directors who have a passion for running and their community.